The Nashville Chapter of the Religion Communicators Council (RCC) meets monthly to learn from one another and hone their skills in public relations and communications. This month, members met at Horton Group to learn key principles on design.
According to Rev. Brian Fesler, president of the Nashville chapter of the Religion Communicators Council (RCC), meetings are supposed to be helpful and informative. “When our group gets together, we should be learning something,” he says. That is why he brought the chapter together at Horton Group this past week.
Horton Group is a Nashville-based web, mobile and marketing agency founded in 1996. Horton's full marketing services include creative web design, web development, mobile app development, internet marketing, search engine optimization (SEO) and strategic business planning. According to its website, “Horton Group builds websites and critical marketing tools for effective communication on the internet and beyond. We help our clients with custom lead generation and search engine marketing tools.”
Senior Designer of Horton Group, Corey Lamp, took RCC members through basic principles of good design. He showed real examples of what to do with balance, proximity, alignment, spacing, contrast and hierarchy. To see examples of Lamp’s work, visit coreylamp.com.
“Our group was very excited to visit Horton Group and learn from seasoned professionals in marketing,” says Fesler, “and Mr. Lamp was amazing. He demonstrated a passion for his work and represented the Horton Group well. Obviously design is more than a job for him, as it is for religious professionals.”
The Religion Communicators Council (RCC), founded in 1929, is an interfaith association of religion communicators at work in print and electronic communication, marketing and public relations. Members of the RCC come from many different religions and backgrounds including Christianity, Judaism, Baha’i Faith, Islam and Scientology, among others. For more information, visit religioncommunicators.org. For more information about Horton Group, visit hortongroup.com.