Nashville Religion Communicators Learn the Promise and Perils of AI

 

The Nashville Chapter of the Religion Communicators Council (RCC) meets monthly to talk about topics of interest and hear from professionals in religious communications. 

 

The Religion Communicators Council (RCC) is an interfaith association of religion communicators at work in print and electronic communication, marketing, and public relations. The Nashville Chapter meets monthly to learn about other faith traditions, learn from fellow communicators and gain professional development opportunities.

 

The June meeting which was held with others across the nation virtually was about the promise and perils of Artificial Intelligence. “It’s a hot topic, generating lots of headlines and heated debates – generative AI. Whether you view it as a great resource that may give the tech industry a much-needed boost, are concerned how AI might impact the future of the workforce, or – like the majority of folks – fall somewhere in the middle, there’s plenty to be learned about this new technology. Communicators especially need to consider how, when and to what extent to use AI,” according to the religioncommunicators.org website.

 

The discussion was led by Aaron Kwittken, founder & CEO of PRophet, an AI-driven platform. During the session, Kwittken discussed the potential of generative AI tools such as Jasper and DALL-E that have attracted ample attention lately, with emphasis on OpenAI’s ChatGPT. Launched in late November and free and open to the public, ChatGPT holds the distinction of being the world’s most sophisticated chatbot.  His presentation will cover how this tech may impact communication, drawbacks and a forecast of things to come.

 

The RCC has members from every faith group and walk of life including Baha’is, Christians, Jews, Muslims, Scientologists, Sikhs, Hindus, and more. The RCC, founded in 1929, is an association of communications professionals who work for and with a diverse group of faith-based organizations in the areas of communications, public relations, advertising, and development.

 

The RCC provides opportunities for communicators to learn from each other. Together, RCC members promote excellence in the communication of faith and values in the public arena. For more information about the Religion Communicators Council, visit religioncommunicators.org/nashville-chapter.