Nashville Religion Communicators Council Learns the Rules of Podcasting

The Nashville Chapter of the Religion Communicators Council (RCC) meets monthly to talk about topics of interest and hear from professionals in religious communications.  

The Religion Communicators Council (RCC) is an interfaith association of religion communicators at work in print and electronic communication, marketing and public relations. The Nashville Chapter meets monthly at rotating locations to learn about other faith traditions, learn from fellow communicators and gain professional development opportunities.

The February meeting took place at United Methodist Communications, and RCC members heard from Jamie Dunham, Chief Brand Strategist at Brand Wise, on the topic Podcasting for Your Brand. Dunham is a blogger, brand strategist and cultural curator. Her focus is building cultural relevancy for brands that lead to stronger and more profitable consumer relationships. She has provided counsel to a wide variety of consumer sectors – the arts, faith-based communities, grocery, healthcare, hospitality, restaurants, travel and package goods.  She is particularly passionate about The Lipstick Economy – the 108 million women that account for 85% of all consumer purchases. That is also the name of her podcast, which comes out every two weeks.

RCC members were able to learn how important podcasts are today, especially being a relatively non-crowded market to send out a message, as well as successful ways to go about starting a great podcast.

The RCC has members from every faith group and walk of life including Baha’is, Christians, Jews, Muslims, Scientologists, Sikhs, Hindus and more. The RCC, founded in 1929, is an association of communications professionals who work for and with a diverse group of faith-based organizations in the areas of communications, public relations, advertising and development.

The RCC provides opportunities for communicators to learn from each other. Together, RCC members promote excellence in the communication of faith and values in the public arena. The next Nashville Chapter meeting will be in March at Thistle Farms. For more information about the Religion Communicators Council, visit religioncommunicators.org/nashville-chapter.