The Nashville Chapter of the Religion Communicators
Council (RCC) meets monthly to learn from one another and hone their skills in
public relations and communications. This month, members met at Horton Group to
learn key principles on design.
According to Rev. Brian Fesler, president of the Nashville
chapter of the Religion Communicators Council (RCC), meetings are supposed to
be helpful and informative. “When our group gets together, we should be
learning something,” he says. That is why he brought the chapter together at
Horton Group this past week.
Horton Group is a Nashville-based web, mobile and
marketing agency founded in 1996. Horton's full marketing services include
creative web design, web development, mobile app development, internet
marketing, search engine optimization (SEO) and strategic business planning. According
to its website, “Horton Group builds websites and critical marketing tools for
effective communication on the internet and beyond. We help our clients with
custom lead generation and search engine marketing tools.”
Senior Designer of Horton Group, Corey Lamp, took RCC
members through basic principles of good design. He showed real examples of
what to do with balance, proximity, alignment, spacing, contrast and
hierarchy. To see examples of Lamp’s
work, visit coreylamp.com.
“Our group was very excited to visit Horton Group and
learn from seasoned professionals in marketing,” says Fesler, “and Mr. Lamp was
amazing. He demonstrated a passion for
his work and represented the Horton Group well.
Obviously design is more than a job for him, as it is for religious
professionals.”
The Religion Communicators Council (RCC), founded in
1929, is an interfaith association of religion communicators at work in print
and electronic communication, marketing and public relations. Members of the
RCC come from many different religions and backgrounds including Christianity, Judaism,
Baha’i Faith, Islam and Scientology, among others. For more information, visit
religioncommunicators.org. For more information about Horton Group, visit
hortongroup.com.
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